Health Care Management: The Role Of Big Data In Digital Transformation

A simple search on the Internet is transformed into information and knowledge, and not only for the user. The type of search, its geolocation and date, as well as the data on the age or sex of the user, can be of great help for the provision of health services in a given hospital if Big Data technologies are applied.


The rise of Health Big Data

For a few decades, the digitization process has been increasing in most sectors, including healthcare. The information is no longer analogical, both in the registry, as well as in the storage or distribution of it, and it tends to be digitized, driven by numerous technological advances.

A new scenario is set up in which information can be registered more easily and shared with everyone in seconds via the Internet.

This agility has dramatically increased the number of data that is recorded and stored, whose provenance is increasingly diversified: regular channels, social networks, Internet search engines.

But individual data alone, with no connection or relationships, provides little.

The management and analysis of these volumes of data by the professionals who have studied MBA in healthcare management in USA is what adds additional value to them, since it will allow generating new knowledge.

For this, it is necessary to apply Big Data technology, defined as “a paradigm to make possible the collection, storage, management, analysis and visualization, potentially in real-time conditions, of large data sets with heterogeneous characteristics”.

The raw material (the data) is essential but if you do not have the appropriate tools for its exploitation, you will not know what to do with it.

Knowing the characteristics and potential of Big Data we can take advantage of so much information, creating systems to make it profitable and useful applications in the field of health at all levels: healthcare, management, health policies.

The recording of data in the health area corresponds both to professionals and patients, by sharing their experiences on their symptoms, the evolution of a disease or the effects of certain medications, to through conventional means (in consultation) and other technological ones, such as social networks, blogs, wearable devices, sensors, GPS, mobile applications.

The Big Data technology enables all the data recorded in isolation, are related to generate, for example, behavior patterns and trends for later reuse.

Its objective is to analyze, relate and manage the health data of the community and population to offer useful information for clinical practice or management.

Main utilities of health Big Data

  • Personalized medicine.
  • Predictive models.
  • Help professionals in decision making.
  • Improvement in resource management.

The health sector is positioned as one of those that will have the greatest application of Big Data technologies in the future. Big Data technology is a tool for the future with which the data resource can be exploited and made profitable by the students and experts studying hospital administration in USA to offer personalized assistance, of higher quality, with the ability to predict diseases and reduce costs in management.

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